Client Scientific American (SciAm)
Service Video Production
The popular science magazine was looking to re-vitalise online platform, SciAm, by adding a stable of videos created by online science influencers. After having identified Jayde Lovell as a prominent face of science communication (from her hosting role on the YouTube channel ScIQ), we were contracted to produce a series of videos explaining popular science phenomenon. Our videos demonstrated science experiments and explained theories in social psychology – and were some of the most shared content on SciAm’s social platforms.